Sochi 2014: My Olympic story

Alexandre Bilodeau, double Olympic champion in moguls’ freestyle skiing

It’s already been a few weeks since I got home from Sochi, and only now am I beginning to realize that I’ve reached my long-time goal: I am a two-time Olympic champion. Partners like Cascades have believed in me from the start. Thanks to them, I’ve been able to push my passion for freestyle skiing to the limit.



My first Olympic medal at Vancouver 2010 meant something completely different to me. I was the first athlete in Canadian history to have won a gold medal on Canadian soil. I was like the little boy who grew up to be an astronaut. I dared to dream, and all my hard work finally paid off. At those games, all I wanted to do was bask in the victory and have a good time.



Four years later, after a year of rest in 2011 to refocus on my priorities and three years of pretty intense training, I had quite a different mindset as I embarked on my most recent Olympic experience. Yes, I was going to defend my title, but most of all I was going to have fun. I was surrounded by my brother and the rest of my family, my fiancée and my friends. I wanted to share with them the intensity and excitement of the Games. After that unforgettable day, February 10, I had the chance to make some amazing memories with my loved ones. I was also able to return to Quebec before long to celebrate with the people who hadn’t been able to make the trip but who still played their part in helping me succeed.

Cascades has been a partner since 2001. With its support, my dreams have become a reality. I really see the importance of surrounding myself with the right people—in the end, we owe our successes to the relationships we build.

Happy 50th birthday, Cascades!
In sports and in business, longevity is as good as gold.

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About the Author
Alexandre Bilodeau

When he became the first Canadian double Olympic champion in moguls’ freestyle skiing, Alexandre Bilodeau captured the imagination of an entire nation. A native of Rosemère, Quebec, Alexandre first fell in love with freestyle when he watched Jean-Luc Brassard compete in Lillehammer. Following in the footsteps of his idol, he became the top Canadian junior in freestyle at age 14. At age 17, he joined the national freestyle moguls team and went on to an astounding career, by dint of sheer hard work. In the 2008-2009 season, he won the world championship in dual moguls, as well as placing first in the World Cup. Nearly one year after his historic medal, he repeated the feat, grabbing the world champion title in the duals event. Following a light season to perfect his technic and to concentrate on school, his convincing comeback for the 2012-2013 season, winning, among other titles, the World title in Norway and the National championship in Val-St-Côme, Quebec, both in parallel. For his last season before he retires, in 2013-2014, he finished second at his 3 first World Cup, in Finland, Calgary and Deer Valley, before finishing in first place for the following in Deer Valley again, Lake Placid, and Val-St-Côme. Once his freestyle career comes to an end, Alexandre intends to pursue a career in business. With “dare to dream big” as his watchword, there is every reason to believe he will be just as successful there.

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